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AdLingo
www.adlingo.org
AdLingo

Marketing intelligence for the world's top brands.

By Travis Lusk · Launched 2 years ago
CTV: The "walled" livingroomLook at that big, beautiful piece of glass hanging on your living room wall. Chances are, it is the “identity anchor” of your home. It is the shining beacon of first-party television addressability.
Oct 26, 2021
Big Business: Paid Search Ads on E-Commerce WebsitesA blurring of the lines between digital and shopper marketing with massive profits for retailers.
Sep 15, 2021
2022: Consolidation-paloozaPrediction for the 2022 digital media and adtech landscape
Jan 1
Resource: The Adtech StackA handy resource to get you started on the journey to build a solid adtech foundation within your digital marketing organization.
Apr 6, 2021

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2022: Consolidation-palooza
2021: Customer Data is Gold
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Part 2: CTV deep dive
Resource: The Adtech Stack
Location, location, location
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New
Part 2: Customer Data GoldThe resolution and interoperability of third-party targeting data continues to deteriorate while first-party data remains a strategic asset.
Mar 23, 2021
A word about GoogleGoogle's re-announcement has the digital ad industry on tilt. Here's who really needs to be concerned.
Mar 9, 2021
New Ad Agency, New Ad Tech?Changing ad agencies not only impacts your media buying and operations. It often means a change in your entire ad tech stack. What to consider if making…
Mar 2, 2021
Part 2: CTV deep diveThe next chapter in AdLingo's CTV deep dive series with focus on ecosystem platers, M&A, measurement FUBAR, and things to watch.
Feb 23, 2021
Part 1: CTV market deep diveThe frothy connected television market has drawn the attention of marketers, investors, and content producers alike. This series breaks down the current…
Feb 16, 2021
This is ClickbaitMarketers keep buying it even though the results are questionable.
Feb 9, 2021
Shoppers are the Product TooShoppers are more than just buyers of products. Sometimes they ARE the product. 2021 may be the retailer-owned marketing platform renaissance.
Feb 2, 2021
Location, location, locationEvery single one of your customers carries a device with them that pings their location...all...day...long. How is this not already an integral part of…
Jan 26, 2021
1
See all

Most popular

2022: Consolidation-palooza
2021: Customer Data is Gold
1
Part 2: CTV deep dive
Resource: The Adtech Stack
Location, location, location
1
Offline Reporting is for Chumps
1
See all popular
AdLingo

AdLingo

Marketing intelligence for the world's top brands.

AdLingo

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