Events
🔥Hot Take: ROAS is a conflict of interest Paid Members Public
It is hot-take-Tuesday, and ROAS sits in our conflict of interest crosshairs.
ANA: Transparency Report (Again) Paid Members Public
The ANA is (still) presenting its "Programatic Transparency" study from last year. Perhaps that is because not enough brands have taken action on the results?
Gary Vaynerchuk at POSSIBLE Paid Members Public
"We are obsessed with yesterday, infatuated with tomorrow, and suck at today," said Gary Vee.
OpenX POV: Impact of Privacy Regulation on the Adtech Ecosystem Paid Members Public
The US privacy landscape is changing a rapid, dare I say schizophrenic, pace. Individual US states are passing their own bespoke regulations, all while federal legislation looms on the horizon.
Preview: POSSIBLE 2024 Paid Members Public
Coming to you live from POSSIBLE 2024 in sunny Miami Beach, where the air is hot and the takes are even hotter. Plus, content track summaries and what to watch for.
My notes from IAB ALM 2024 Paid Members Public
Peak inside my notes from the mainstage sessions (most of them) at IAB ALM: Day 2.
IAB ALM: AI and Privacy Palooza Paid Members Public
“Nothing stays the same for very long,” said new IAB Chair John Halley. “As executives it is our first day of school, every day. It is a gift. Also, it is a total pain in the ass.”
Per my last email... Paid Members Public
We're still down in Phoenix, AZ with a large contingent of the ad industry's media and finance teams. So no, you won't be getting a copy of your signed scope of work this week.