Cookies: Stay of Execution Paid Members Public
Google's cookie jar remains stubbornly full as they hit 'snooze' on privacy changes...yet again. Why digital advertisers are more 'wait watchers' than 'weight watchers.'
Google AdX: Video disruption looming? Paid Members Public
In just a few days, Google's AdX will finally adopt the OpenRTB 2.6 standards. It could upend the biddable video marketplace. Or, the silence of the change could be deafening. Either outcome is worth your attention.
DOA: Privacy Sandbox Paid Members Public
Navigating the Privacy Sandbox's is like piecing together a puzzle without the picture on the box.
A word about Google Paid Members Public
Google's re-announcement has the digital ad industry on tilt. Here's who really needs to be concerned.
