Measurement · Feb 27, 2017 paid

Multi Touch Attribution: A Collective Insanity

• Travis Lusk

· Dec 12, 2016 paid

Owning Intent and FOMO

• Travis Lusk

· Dec 9, 2016 paid

"Live" commercials during Super Bowl LI? Sigh.

• Travis Lusk

· Nov 30, 2016 paid

Spotify, you nailed it!

• Travis Lusk

· Nov 29, 2016 paid

There's no such thing as $10/cpm preroll

• Travis Lusk

· Nov 28, 2016 paid

Supply & Demand 101: Fraud vs Real

• Travis Lusk

· Nov 27, 2016 paid

One of the "truthiest" marketing keynotes you'll ever see

• Travis Lusk

· Nov 23, 2016 paid

What is a CPC?

• Travis Lusk

· Nov 23, 2016 paid

What is the definition of a viewable ad impression?

• Travis Lusk

· Nov 23, 2016 paid

What is a CPA?

• Travis Lusk

· Nov 23, 2016 paid

What is a CPM?

• Travis Lusk