Archive

2021: Customer Data is Gold

Supporting Patron tier

Jan 5, 2021

• Travis Lusk

Hey, good to see you.

paid

Jan 1, 2021

• Travis Lusk

Warning: Your campaign (process) is broken

Supporting Patron tier

Waste

Feb 5, 2020

• Travis Lusk

How do I know if my digital marketing campaign worked?

Supporting Patron tier

Measurement

Jan 29, 2020

• Travis Lusk

Q: What's the third-largest digital ad business?

paid

Feb 1, 2019

• Travis Lusk

What is ITP 2.0?

paid

Nov 6, 2018

• Travis Lusk

310 Digital Media Scam?

members

Oct 18, 2017

• Travis Lusk

Multi Touch Attribution: A Collective Insanity

paid

Measurement

Feb 27, 2017

• Travis Lusk

Owning Intent and FOMO

paid

Dec 12, 2016

• Travis Lusk

"Live" commercials during Super Bowl LI? Sigh.

paid

Dec 9, 2016

• Travis Lusk

Spotify, you nailed it!

paid

Nov 30, 2016

• Travis Lusk

There's no such thing as $10/cpm preroll

paid

Nov 29, 2016

• Travis Lusk