Events · · 3 min read

Hard Pass: Single-sourced learning

It’s not just about the numbers—it’s about the conversations. Here are my notes from a session at last week's Procurecon in Los Angeles.

Hard Pass: Single-sourced learning

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POSSIBLE Myths
Events · members

POSSIBLE Myths

In a breakout session at POSSIBLE 2025 in Miami Beach yesterday, eMarketer's CEO Matthias Braun, and a panel of his analysts challenged three pervasive myths in our industry.

Jonathan Roberts, Olivér Csendes, Nicholas Hall, and Robert Patterson discussing AI applications for in travel.
Events · paid

Opportunity: 70% Hate Trip Planning

Tourism marketing's biggest opportunity isn't another "deal" or offer. It's solving the trip planning problem that frustrates 70% of travelers. Smart destinations are using AI to create hyper-personalized itineraries, predict traveler needs, and solve problems customers don't know they have yet.