I'm regularly shocked how little today's media buyers know about the media transaction "funnel." Rarely do they stop and think how much of their spend actually gets spent on actual media.
There's no such thing as $10/cpm preroll
There's no such thing as $10/cpm preroll
I'm regularly shocked how little today's media buyers know about the media transaction "funnel." Rarely do they stop and think how much of their spend actually gets spent on actual media.
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