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# Agentic Commerce Protocol (ACP)
- URL: https://www.adlingo.org/glossary/agentic-commerce-protocol/
- Published: 2025-01-15T12:05:00.000Z
- Updated: 2025-01-15T12:05:00.000Z
- Description: An open standard developed by OpenAI and Stripe for checkout and payment inside AI assistants, letting an agent complete a purchase on a user's behalf.
- Author: Travis Lusk
- Tags: Agentic Advertising, #glossary, #Import 2026-10-27 17:05

The checkout layer for AI assistants. The agent finds the product and ACP completes the purchase without redirecting the user to a website. For advertisers, it collapses the funnel into a single conversation. For retail media networks, it raises a real question: if the transaction happens inside the chat, whose closed loop is it?